Asia is home to some of the biggest sporting events in the calendar and has a growing footprint in many of the world’s established sports. James Hands, Head of Accident and Health at Miller, highlights some key considerations for the parties involved and introduces our market-leading sport and entertainment offering. 

Revenues within the sports and entertainment industry continue to rise year-on-year and there are no signs of this abating. Increased broadcast and sponsorship incomes underpin the financial model, with prices to attend events also at record levels. However, greater income creates ever-greater risk and the insurance solutions needed to match the developing financial exposures. 

The risk profile of clients in the sports and entertainment sector is different to that of many other commercial clients due to their high-profile and public interest, and such a diverse range of clients require insurance solutions that are bespoke and fit for purpose. We look after a number of the top football clubs and footballers in the world, arranging personal accident cover against career ending injuries or illness to protect their longer-term financial future. 

In 2018, Asia will be hosting the Winter Olympics and Paralympics, the Asian Games, the World Boxing Championships and the Hockey World Cup to name a few. Commercial organisations operating in the sports and entertainment sector need to carefully manage their risk exposure and insurance cover provides them with crucial peace of mind, so that they can proceed with making their event the best it can possibly be.

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Miller's Sports & Entertainment expertise

To find out more about the types of clients we work with and the various covers we can arrange, please click on the 'Download product sheet' button at the bottom of the page.

Our sports and entertainment team is comprised of dedicated specialists who understand the specific risks associated with this niche sector. Our success has been built on understanding our clients’ needs and building bespoke solutions - all delivered via our market-leading service platform.

Myself and the team would be happy to assist with any enquires, so please do not hesitate to get in touch.

Sports & Entertainment overview

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